:PROPERTIES:
:ID:       a0b1c2d3-e4f5-6789-0abc-def012345678
:CREATED:  [2026-05-25 Mon]
:END:
#+title: Phase 0
#+filetags: :passepartout:strategy:adoption:impact:

Phase 0 spans 10 to 10² users. The system is live but barely visible.
See the [[id:92ccd074-04a0-4e45-a44f-9da24ea20a9b][Impact]] overview for context.

**Verification:** Nothing breaks. The conventional world does not notice.
First enterprise compliance savings ($200K→$50K). First gate rule
packages. Unit economics demonstrated.

**Social protocol:** First organized communities using the full bundle
(identity + publishing + payments + contracts + governance). The
experience of unified identity — one account replacing five platforms —
creates a new expectation: software should be integrated, not siloed.
First creator migration: an OnlyFans or Patreon refugee who cannot be
deplatformed discovers censorship resistance is not abstract — it is the
reason they still have an income.

**Financial services:** None at this scale. The first enterprise
compliance savings are in general regulated industries (pharma, finance
compliance), not in core banking or markets. The protocol is not yet a
financial services product.

**Economics:** Verification revenue from gateway subscriptions and gate
rules ($50-200K per enterprise). Social protocol revenue from community
fees and creator subscriptions ($1-5M). Small. Insufficient to sustain
development — the system is self-developing through the bootstrap loop,
not dependent on this revenue.
